Specs summary

Screen
5.5"

The Micromax Yu Yureka's screen is 5.5 inches with 720 x 1280 pixels resolution.

Processor
1.5GHz

There is a Qualcomm MSM8939 Octa core 1.5 GHz processor (CPU).

OS

The phone runs on the Android 4.4.4 KitKat (Update Available: 5.0 Lollipop) operating system (OS).

Camera
13+ MP

You can take photos or capture video with the phone's onboard 13+ megapixel camera.

There is also a secondary front facing camera with 5+ megapixels resolution.

Storage
16 GB

Internal memory is 16 GB. An external, MicroSD, MicroSDHC (up to 32 GB) expansion slot is available for increased storage capacity.

Battery
2500mAh

The phone is powered by a Lithium-Ion (Li-Ion), 2500 mAh battery. Micromax's performance ratings are 8.8 days standby time, 480 minutes (2G).



Yu Yureka is worth buying simply because it packs in most of the features that are available in silos in other high-end phones, thanks to Cyanogen.

- Sandeep Budki , The Mobile Indian 

Yu has identified its target audience well and has delivered a very, very attractive product.

- Jamshed Avari , NDTV 

Reviews summary

8.5/10AVG.
RATING
Based on 13 reviews

What's good  

  • Price
  • Performance
  • microSD support
  • Dual SIM
  • 4G LTE

What's bad  

  • Availability
  • Hit-or-miss battery life
  • Plastic chassis

As a subdivision of Micromax, the Yu brand of phones hopes to turn heads and entice buyers with low-cost, high-performance devices. The Yureka is the first handset available from the group. With so many budget options available, what makes this one the one for you? Let’s see how reviewers feel.

At first glance, the phone is rather unassuming. While large the plastic shell is typical of budget phones. Reviewers did love the rear “moonstone” treatment for improving grip and reducing smudges. With its rounded design and thinner 8mm+ profile, they also help to improve the manageability of this otherwise massive phablet. Times of India thought it was easy to use, noting that it, “doesn't feel humongous.” Unleash the Phones was more positive, stating, “Sure its all plastic, but in terms of build quality, I’d say its the best phone Micromax has made so far.”

Housed in the plastic shell, you’ll find a 5.5-inch IPS display with a resolution of 1280-by-720 pixels. If you’re a detail junky, the screen is a little behind the times, but still adequate for its price market. The resolution shows in many reviews, with NDTV Gadgets saying that it’s, “A little grainy.” Times of India also found the color balance to be a bit off, with colder hues than usual, leading them to say, “We found the tint to be intimidating.”

Show more

On the performance front, the Yureka boasts a 1.5GHz 64-bit Snapdragon 615 octa-core processor with 2GB of RAM. No reviews mentioned any issues with the device’s performance, many even trying the latest games and having no issues. Combined with Cyanogen OS 11, the phone appears to provide silky smooth performance. A promised update from Micromax will bring a Cyanogen OS update based on Android 5.0 in the future as well. When this happens, Times of India is concerned about performance, noting, “Phones still need more memory to fully leverage 64-bit capabilities and 2GB would not really suffice.”

If you’re looking to snap pictures while you’re out and about, the handset features a 13MP Sony-powered rear camera with flash and a 5MP front-facing chat and selfie camera. Overall, reviews of the cameras were very positive. Unleash the Phones said, “Camera quality was pretty impressive for a phone in this price range.” Android Guys was on the fence, stating, “The camera focuses swiftly, captures adequate details but the color tone is slightly on the warmer side.” Some reviews noted issues with low-light performance as well, but for a budget phone, it appears to pack quite the camera.

All of this is kept running with a 2500mAh battery. Reviews of battery life were hit or miss. Some claimed all day usage with no problems, others found they were scrambling for the charger before the end a work day. Battery life will likely depend on your data usage and gaming. If you’re a power user, you might consider a battery backup just to be safe.

Other features include 16GB of internal storage with microSD support and Dual SIM support. Forwarding calls from one SIM to another is not supported and one SIM is located behind the battery, making it impossible to hotswap, so planning your network connectivity ahead of time could be important.

While Micromax might not have the best reputation, it appears their new Yu brand could be working to fix some of the concerns. Times of India noted “The build quality and display are not top notch but the performance offered by the phone is superior compared to other phones in the price segment.” NDTV Gadgets was similarly impressed, stating, “The Yu Yureka has a lot going for it, and even its minor flaws can be overlooked considering the amazingly low price.“

 


Reviews (8.5/10 Avg. rating)


Android Guys

A new benchmark for budget smartphones

from Android Guys
The Micromax Yu Yureka is currently the best smartphone available under 150 dollars hands down. The only glitch is its availability. To buy one, you are required to participate in its weekly online flash sales which is held once every week. Hopefully, Micromax takes its high demand into consideration and starts producing more units. Considering its performance in all aspects, I am giving it an overall rating of 8 out of 10... Full review
Fone Arena

Good display, competitive pricing, and smooth OS

from Fone Arena

The YU YUREKA is definitely a value for money 4G smartphone. We compared the Xiaomi Redmi Note 4G with the YU Yureka recently and found the Yureka better than the Redmi Note 4G in several aspects. YU offers free on-site warranty and offers warranty even if the phone is rooted and its bootloader unlocked. The main problem is the limited availability of the smartphone. YU has promised to increase the number of units gradually. YU should also improve the camera’s low-light performance and reduce heating though software update. Those things aside, YUREKA is a good choice if you are lookin... Full review

The Indian Express

Certainly more bang for your buck

from The Indian Express
Should you buy it? Certainly, if you are in one of the cities where 4G is already available. Others can look at this as a different option in comparison to the Xiaomi Redmi Note and maybe even the Moto E, though this is slightly more expensive. You are definitely getting a bit more bang for your buck with this phone and the Cyanogen OS 11 gets you more bragging rights than other Android users... Full review
The Mobile Indian

You need to explore it to get the most out of it

from The Mobile Indian

Yu Yureka is worth buying simply because it is packed with features that are available in silos in other high-end Android phones, all thanks to Cyanogen. The only worry for me is its availability as in the first round only 10,000 will be dispatched and it is not clear how many units will be up for grab in the following flash sales. Also, Most of the Android smartphone users who buy an affordable smartphone after some time start planning to migrate to other high end phones to have a better user experience and experience something refreshing (user interface). But, if you are on a tight budget... Full review

tech2

The Yureka offers countless possibilities of tweaking the device

from tech2

The Yureka is not without its share of drawbacks. The chief among them being a not-so-sharp display along with poor low-light photography. The build quality is strictly OK. But these are compromises one might be willing to make if one wants an affordable phablet, which stands out from the pool of the cheap Android phablets in the market.

Micromax has not used any of its branding, so it should be interesting to see how the Yu brand pans out. Micromax has promised more variety in future devices under the Yu brand. It will take the online-only route for selling Yureka and all future Yu... Full review

The Indian Express

You are definitely getting a bit more bang for your buck with this phone

from The Indian Express
Certainly, if you are in one of the cities where 4G is already available. Others can look at this as a different option in comparison to the Xiaomi Redmi Note and maybe even the Moto E, though this is slightly more expensive. You are definitely getting a bit more bang for your buck with this phone and the CyanogenMod gets you more bragging rights than other Android users... Full review
Technology Personalized

Delivers a very good performance for geeks and mainstream consumers alike on a tight budget

from Technology Personalized

So at the end of it all, let us return to the question we asked at the very beginning of the review: is the Yureka worth investing in? Well, we would be the last people to insist that it is perfect. The display could have been brighter and we certainly expected better sound from the loudspeaker. The geek brigade will also complain that the device’s camera is underwhelming, that its flash is not the greatest and there are even noises being made about the absence of a magnetometer in the compass, and will keep pointing out that it does not deliver the kind of experience that the ‘... Full review

NDTV

Yu has identified its target audience well and has delivered a very, very attractive product

from NDTV

Micromax appears to have made a smart move. Indian buyers seem to be comfortable enough with online-only sales now, and if this device is available in sufficient quantities without the rigmarole of weekly registrations and flash sales, it will be a very solid alternative to the Xiaomi Redmi Note. The fact that the 4G version of the Redmi Note costs Rs. 1,000 more than the Yureka will also help Micromax win points over its Chinese cousin.

The Yu Yureka has a lot going for it, and even its minor flaws can be overlooked considering the amazingly low price. Yu has identified its target... Full review

Cheap price and great phone

The phone is great in all aspects but its battery life believe me is only 5 to 6 hrs. You have keep a power bank with you every time. Secondly. The new update has a major bug. Phone literally stops for some time before resuming to the apps
The phone is great in all aspects but its battery life believe me is only 5 to 6 hrs. You have keep a power bank with you every time. Secondly. The new update has a major bug. Phone literally stops for some time before resuming to the apps Less

YU yureka display blank after dialling numbers

Display & hand free connectivity issue.
Display & hand free connectivity issue. Less
Avinash Ugale

Awesome Phone in Low Budget.

Only Battery backup not good.
Only Battery backup not good. Less
satyaki das

The phone has got amazing customization

best smartphone under 10k priced just at rs 8,999 cool cutomization features by cyanogen mod operating system amazing camera quality i am using the phone its fantastic.
best smartphone under 10k priced just at rs 8,999 cool cutomization features by cyanogen mod operating system amazing camera quality i am using the phone its fantastic. Less

It's cheap and sufficient

What you're getting for the amount you pay is pretty much the best part. It beats 'high end' phones like the Galaxy S4 in almost all the Benchmark tests. It's only unfair to compare it to phones that cost twice or thrice as much, but the fact that the phone is being compared to them is in itself a v... More
What you're getting for the amount you pay is pretty much the best part. It beats 'high end' phones like the Galaxy S4 in almost all the Benchmark tests. It's only unfair to compare it to phones that cost twice or thrice as much, but the fact that the phone is being compared to them is in itself a very big achievement. There are slight heating problems, but they are alright, considering the fact that Li-Po batteries. Less


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Full Specs

Overview
Release date January 12, 2015
Regions available Asia, India
Networks
GSM:
900/1800/1900 MHz
UMTS:
900/2100 MHz
LTE:
1800 MHz
Data:
GPRS, EDGE, HSUPA, HSPA+, LTE
SIM Card Yes
Dual SIM Yes
Operating System Android 4.4.4 KitKat (Update Available: 5.0 Lollipop)

Compare Android Smartphones

Processor Qualcomm MSM8939 Octa core 1.5 GHz
Internal Flash Memory
16 GB
RAM 2 GB
ROM No
GPS A-GPS
Digital compass No
FlightMode Yes
Hearing Aid Compatible No
TTY/TDD No
Noise Cancellation No
SAR Unknown
Languages English
Manufacturer Warranty 1 Year
Accessories Included AC Charger, Manual, Standard Battery
Power & Battery
Type Lithium-Ion (Li-Ion), 2500 mAh
Removable Battery Yes
Wireless Charging No
Fast Charging No
Video Playback Time Unknown
Wi-Fi Surfing Time Unknown
3G Surfing Time Unknown
4G Surfing Time Unknown
Talk Time Up to:
480 minutes (2G)
Standby Time Up to: 8.8 days
Physical Characteristics
Design Type Bar
Multi-Use Smart Phone / PDA Yes
Material Plastic
Colors Moonstone Gray
Dimensions [H x W x D] 15.5 x 7.8 x 0.9 cm
(6.1 x 3.1 x 0.4 in)
Weight 177 grams
(6.2 ounces)
Water Resistant / Waterproof Unknown
Rugged Design No
IP Rating No
Antenna Type Internal
Changeable Faceplates No
Display / Screen
Type Color
Technology LCD (IPS)
Colors 16.7 million
Resolution 720 x 1280 pixels
Pixel Density 267 pixels
Size 5.5 inches
3D No
Secondary Display No
Sensors Ambient Light, Proximity, Motion / Accelerometer, Gyroscope
Graphics Yes
Themes No
Backlit Illumination Yes
Zoom / Magnification Yes
Screen Orientation Lock Yes
Multi Touch Yes
Fingerprint-Resistant Coating No
Additional Display Features Capacitive touch screen, Corning Gorilla Glass 3
Input / Navigation
Sleep / Wake Key Yes
Home Key Yes
Mute Key No
Input Type Touchscreen
Navigation Type Touchscreen
Predictive Text Entry Yes
Physical Keyboard No
Voicemail Key No
Any Key Answer No
Voice Commands Yes
Keypad / Screen Lock Yes
External Volume Control Yes
External Media Playback Controls No
Fingerprint Sensor No
Call Management
Wi-Fi Calling Unknown
Voice over LTE (VoLTE) Unknown
Contact List Capacity Depends on system memory
Multiple Numbers Per Contact Email address, Other fields
Contact Groups Yes
Auto Answer No
Voice Activated Dialing Yes
Photo Caller ID Yes
Web / Email / Messaging
Web Browsing Type HTML, HTML 5
Browser Google Android
Javascript Yes
Flash No
Email Yes
Email Protocols POP3, IMAP, SMTP, Microsoft Exchange
Additional Email Features Gmail
Messaging Services SMS, MMS, IM
Push-to-talk (PTT) No
Connectivity
USB Micro-USB 2.0
USB OTG Support No
Infrared No
Bluetooth 4.0
Bluetooth Profiles A2DP, AVRCP, OPP/FTP, HFP, HSP
WiFi 802.11 b/g/n
WiFi Encryption No
Mobile Hotspot Yes
WiMAX No
Expansion Slots Yes
Expansion Slots Info MicroSD, MicroSDHC (up to 32 GB)
PC Synchronization Yes
TV-out No
DLNA Support No
NFC No
UMA Support No
Data Tethering Compatibility Yes
Java Applications No
Brew Applications No
ECML / Digital Wallet No
PictBridge No
Camera
Main Camera  
Aperture Unknown
Resolution 13+ megapixels
Dual Lens No
Zoom Yes
Flash Yes (LED)
Additional Rear Camera Info Auto focus, Effects, Face detection, Geotagging, Panorama, Self-timer
Video Recording Formats 3GP / 3GPP
Video Recording Parameters Full HD (1920 x 1080 pixels)
Front Camera  
Resolution 5+ megapixels
Zoom Yes
Additional Front Camera Info No
Video Recording Parameters
Audio / Video
Audio Playback Yes
Audio Formats MIDI, MP3, AAC, AMR-WB, AMR, WAV, M4A, OGG
Radio Yes (FM)
Video Playback Yes
Video Playback Formats 3GP / 3GPP, H.264 / AVC, MPEG-4, FLV, AVI
Mobile TV No
Streaming Video Yes
External Speakers Yes
Headset Jack 3.5mm
Custom Ringtones Yes
Vibration Alert Yes
Downloadable Ringtones Yes
Ringtone Composer No
Ringer ID Yes
Haptic Feedback Vibration Yes
Speakerphone Yes
Apps
To-Do / Task List Unknown
Calendar Yes
World Clock Unknown
Alarm Yes
Stopwatch Unknown
Timer Unknown
Calculator Yes
Currency Converter Unknown
Document Viewer Unknown
Weather Yes
Stocks Unknown
Maps Yes
Notepad Unknown
Voice Memos / Recorder Yes
Games Downloadable
Apps Downloadable
Included Software / Apps No
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